Benno van der Laan
Benno van der Laan, a Watson Green special adviser, has extensive experience directing teams of consultants overseas and has considerable knowledge of the European Union legislative and regulatory processes, in particular. He has built a 22-year career working for clients in many economic sectors, including food and agriculture, retailing, mining, health care, forestry, energy, manufacturing, and financial services.
Benno has worked on behalf of U.S. soybean farmer organizations since 1996, and has detailed knowledge of European policies affecting agriculture commodities and food products, in particular in the areas of food and feed safety, environmental policies and sustainability. During this time he has worked closely with many industry organizations and other stakeholders across a range of European Union retailer groups. A native of the Netherlands, he now lives in the United States but frequently travels in Europe. He is fluent in six languages.